SEO friendly link creator

URL Slug Generator

Convert titles and headings into clean, lowercase, URL-friendly slugs for blogs, online stores and web apps. This SEO friendly link creator and URL friendly text generator removes symbols, converts accents and supports bulk conversion.

Slugs are generated instantly in your browser. Nothing is uploaded or stored.

How to use the Slug Generator

  1. Paste a titleEnter a blog post title, product name or page heading. Switch on bulk mode to convert many titles at once, one per line.
  2. Adjust the optionsChoose a separator, keep lowercase on, convert accents and optionally remove stop words such as “the” and “and”.
  3. Check length and previewSee the full URL preview and character count. Slugs under about 60 characters are easiest to read and share.
  4. Copy and publishCopy the slug or full URL and paste it into WordPress, Shopify or your CMS.

An SEO friendly link creator that gets the details right

Clean, readable slugs

Removes punctuation, emoji and extra spaces, and joins words with hyphens.

Smart transliteration

Converts accents and special letters: café → cafe, straße → strasse, & → and.

Stop-word removal

Optionally drops filler words to keep slugs short and keyword-focused.

Never cuts words

The length limit trims at the nearest separator so slugs never end mid-word.

Bulk mode

Convert hundreds of product names or post titles at once, one per line.

Private string manipulation

Every operation happens in your browser with no uploads.

What is a URL slug?

A slug is the readable part of a web address that identifies a specific page. In https://example.com/blog/how-to-write-a-headline, the slug is how-to-write-a-headline. Good slugs are short, descriptive, lowercase and separated by hyphens. They help visitors understand a link before they click it and give search engines a small, clear hint about the page topic.

Why use a URL slug generator?

Creating slugs by hand is easy to get wrong. Titles contain capital letters, apostrophes, ampersands, accented characters, emoji and punctuation that either break URLs or turn into ugly percent-encoded strings such as %C3%A9. Our URL slug generator handles all of that automatically: it lowercases text, converts accents to plain letters, replaces symbols like “&” with words, removes everything that is not a letter or number, and joins the result with your chosen separator.

SEO-friendly URL best practices

  1. Use hyphens, not underscores. Google recommends hyphens to separate words in URLs.
  2. Keep slugs short. Three to six meaningful words is usually enough; URL length matters because long slugs get truncated in search results and are harder to share.
  3. Include the main keyword where it naturally describes the page, but do not stuff keywords.
  4. Use lowercase only. On many servers /Page and /page are different URLs, which can cause duplicate content and broken links.
  5. Avoid dates and numbers that will age, unless the content is genuinely time-specific.
  6. Do not change published slugs without a 301 redirect, or you will lose links and rankings.
  7. Set a canonical URL on every page so duplicate versions point to one preferred address.

Bulk string manipulation utilities for developers

Developers and store owners often need slugs for hundreds of items at once, for example when importing a product catalog or migrating a blog. Switch on bulk mode and paste one title per line to get one slug per line, ready to paste into a spreadsheet or CSV. The same logic is easy to reproduce in code; see our guide on creating a slug in JavaScript and slug in PHP. Store owners will also find our guides on eCommerce URL structure, editing a WordPress slug and file names for SEO useful.

Frequently asked questions

What is a URL slug?

A slug is the human-readable part of a URL that identifies a page, such as “best-coffee-makers” in example.com/best-coffee-makers.

Should I use hyphens or underscores in URLs?

Use hyphens. Google's guidance recommends hyphens to separate words in URLs, because underscores can be treated as joining words together.

How long should a URL slug be?

There is no hard limit, but short slugs of about 3–6 words (under roughly 60 characters) are easiest to read, share and display in search results.

Should I remove stop words from slugs?

Often, yes. Removing words such as “the”, “and” and “of” keeps slugs short. Keep them when removing them changes the meaning or makes the slug awkward.

What happens to accented and non-English characters?

With “Convert accents” on, letters like é, ü and ñ become e, u and n, and special letters such as ß and ø become ss and o. Turn it off to keep Unicode letters in the slug.

Can I change a slug after publishing?

You can, but set up a 301 redirect from the old URL to the new one so visitors and search engines are sent to the right page and you keep existing links.

Does a keyword in the URL help rankings?

It is a minor signal at most. Its bigger benefit is clarity: a descriptive URL tells people what to expect, which can improve click-through and sharing.

Learn more

URL slug & SEO-friendly link guides

20 practical guides written to help you get more out of the slug generator.

URLs & Slugs

What Is a URL Slug? A Beginner's Guide

What a URL slug is, where it appears in a web address, why it matters for users and SEO, and the characteriztics of a good slug.

2 min read
URLs & Slugs

SEO-Friendly URL Best Practices

A practical checklist for creating clean, user-friendly URLs, including structure, length, keywords, hyphens, lowercase and parameters.

2 min read
URLs & Slugs

Hyphens vs Underscores in URLs: Which Is Better?

Why Google recommends hyphens over underscores to separate words in URLs, and whether you should change existing underscore URLs.

2 min read
URLs & Slugs

Should You Remove Stop Words From URL Slugs?

When removing words like "the", "and" and "of" improves a URL slug, when it hurts meaning, and practical examples of both.

2 min read
URLs & Slugs

How Long Should a URL Slug Be?

Practical guidance on slug length for SEO and usability, why shorter is usually better, and how to shorten long titles without losing meaning.

2 min read
URLs & Slugs

Changing URL Slugs Safely with 301 Redirects

What happens when you change a published URL, how 301 redirects preserve traffic and links, and how to set them up on common platforms.

2 min read
URLs & Slugs

How to Edit URL Slugs in WordPress

Set up SEO-friendly permalinks in WordPress, edit post and page slugs, and avoid common slug mistakes such as numbered duplicates.

2 min read
URLs & Slugs

Non-English Characters in URLs: Transliterate or Keep?

How accented and non-Latin characters behave in URLs, what percent-encoding is, and when to transliterate slugs to plain letters.

2 min read
URLs & Slugs

Do Keywords in URLs Help SEO Rankings?

How much keywords in URLs matter for rankings, where the real benefits come from, and how to include them without over-optimizing.

2 min read
URLs & Slugs

Why URLs Should Be Lowercase

How mixed-case URLs cause broken links and duplicate content on case-sensitive servers, and how to enforce lowercase URLs.

2 min read
URLs & Slugs

Should You Put Dates in Blog Post URLs?

The pros and cons of date-based URLs like /2026/05/post-title, when they make sense, and how to move away from them safely.

2 min read
URLs & Slugs

URL Structure for eCommerce Stores

How to organize category, product and filter URLs in an online store for usability and SEO, with examples and common pitfalls.

2 min read
URLs & Slugs

Essential String Manipulation Utilities for Developers

The everyday string operations developers rely on, from slugifying and case conversion to trimming, reversing and counting, with when to use each.

2 min read
URLs & Slugs

How to Generate URL Slugs in JavaScript and PHP

Copy-ready slugify functions for JavaScript and PHP that handle accents, symbols and length limits, with notes on uniqueness.

2 min read
URLs & Slugs

How to Avoid Duplicate URL Slugs

Why duplicate slugs happen in CMSs and custom apps, the problems they cause, and strategies to keep every URL unique and meaningful.

2 min read
URLs & Slugs

URL Encoding (Percent-Encoding) Explained

What percent-encoding is, which characters must be encoded in URLs, common codes like %20, and how to avoid encoding problems.

2 min read
URLs & Slugs

Clean File Names for Websites: Using Slugs for Images and PDFs

Why file names matter for websites, how to name images and documents for SEO and reliability, and how to batch-create clean file names.

2 min read
URLs & Slugs

Trailing Slashes and Canonical URLs Explained

Whether URLs should end with a slash, how trailing slashes can create duplicate pages, and how canonical tags and redirects solve it.

2 min read
URLs & Slugs

URL Parameters vs Clean URLs: When to Use Each

The difference between query parameters and clean URL paths, when parameters are appropriate, and how to keep them from causing SEO problems.

2 min read
URLs & Slugs

How to Create Shareable Links People Actually Click

Tips for creating clean, trustworthy, memorable links for social media, email, print and messaging, from slugs to link previews.

3 min read